8 Best Customer Loyalty Strategies For B2B Companies

Business-to-business companies should be focused on building strong relationships with their customers. This can be done through the implementation of the right strategies and tactics. Since these relationships are likely to last a long time, it is essential to build a solid foundation. If you are looking for customer loyalty strategies, here are some of … Read more

How to Grow Your B2B Business with Content Syndication

Content syndication refers to making your content available to other websites and online publications. This can be in articles, blog posts, or videos. Content syndication has many benefits, including increasing your website traffic, growing your SEO (search engine optimization), and increasing your brand awareness. But before we jump into the benefits of content syndication, let’s … Read more

How to be a B2B Field Marketing Manager

A field marketing manager (FMM) is the link between the manufacturer and the stores that sell the product. A field marketing manager is responsible for developing a successful retail strategy, specifically in sales, brand recognition, and sales forecasting. The goal of a field marketing manager is to meet or exceed sales goals by developing effective … Read more

How to Generate High-Quality B2B Sales Leads

Sales lead generation is getting your business, product, or service in front of potential customers. The more leads you have, the more opportunities you can convert them into customers. Whether you are a small business owner, an executive of a corporation, or a marketer looking for some sales leads, the article below provides some of … Read more

9 Best Social Media Strategies for B2B Lead Generation

With the recent updates in social media platforms, it has become a challenge for many companies to build their presence, create brand awareness and increase traffic on their websites. However, with all the changes, the one thing that remains constant is the social media itself. Social media is still a great way to connect with … Read more